Jonathan co-founded the creative studio, Coat of Arms in 2010 and serves as its creative director, producer, and editor.

Jonathan co-founded the creative studio, Coat of Arms in 2010 and serves as its creative director, producer, and editor. Coat of Arms works with Fortune 100 and 500 brands and is a Webby, Emmy, Cannes Lion-awarded studio. He produced, filmed and edited the award-winning film, A Perfect Soldier, which enjoyed a long festival tour, including screenings at Cinequest, Mountain Film, and The Frontline Club. He directed his first feature-length documentary, Born in a Ballroom in 2019. His second feature documentary, O Pioneer, received a Cinequest Film Festival Audience Award, the Rome International Film Festival Jury Award, and Appalachian Studies Association 2024 Jack Spadaro Documentary Award. Jonathan wrote and directed the multi-award-winning animated series entitled Lullaby Theories. His work has played at over 50 film festivals world-wide, including Cannes, Doc Edge, DOC NYC, SXSW, and Tribeca. Jonathan is first-generation American (Cuban/Belgian) and was born and raised in Chicago. He currently lives in Helvetia, WV and serves as the president of the Helvetia Fair Association, a committee member of Indie Media Arts South, and balances his filmmaking work with community service.